Member Meeting 3

July 18-19, 2017 • Chicago

Conversations you can’t have anywhere else.

Tuesday, July 18



12:30 PM Lunch Discussions
Get here early and grab a seat at the table. This sit-down lunch is your first opportunity to meet all of the great social media leaders you’ll get to know at Member Meeting 3.

Show & Tells

1:40 PM How to utilize the best paid campaign objective to meet business goals

Tristin Bates, Johns Hopkins Medicine

Social media crisis response team

Bethany Pope and Brad Haller, Mercy

2:10 PM Break
2:20 PM Social media measurement and insights

Andrew Worob, Hospital for Special Surgery

Fundraising using social media

Julianne Bardele and Katie Fanella, Ann & Robert H. Lurie Children’s Hospital of Chicago

2:50 PM Break


3:00 PM Unconference Introduction
3:10 PM Unconference Round 1
3:40 PM Break
3:50 PM Unconference Round 2
4:20 PM Break
4:30 PM Unconference Round 3

Time to unwind and make friends!

5:00 PM Member Dinner

Following our afternoon of conversations and Show & Tell talks, we’ll all go out for a fantastic dinner together. It’s a perfect opportunity to relax and connect with your fellow members.

Wednesday, July 19


Rise and Shine!

8:00 AM Breakfast Discussions
The conversations over coffee and eggs at this event are often more lively than any other conference’s happy hour. You’ll want to be here bright and early.

Show & Tells

9:00 AM Northwell Health’s “One in 61,000”

Christina Stolfo, Northwell Health

Engaging and encouraging your researchers to use social media

Elizabeth Whittington, St. Jude Children’s Research Hospital

9:30 AM Break
9:40 AM Dashboards for the C-suite

Whitney Ertel and Chris Abbotts, IU Health

28 days of heart health

Kristen Shear, UT Southwestern Medical Center

10:10 AM Big Break

Member-Led Sessions

10:40 AM Member-Led Session
Advocate Health Care’s Sarah Scroggins will host a discussion on leveraging sports partnerships.
11:10 AM Break
11:20 AM Member-Led Session
Providence St. Joseph Health’s Mary Renouf will host a discussion on building and launching influencer program in healthcare social media.

Let’s Eat!

12:00 PM Lunch Discussions


1:00 PM Unconference Introduction
1:10 PM Unconference Round 1
1:40 PM Break
1:50 PM Unconference Round 2
2:20 PM Big Break
2:50 PM Unconference Round 3
3:20 PM Break
3:30 PM Unconference Round 4

See you next time!

5:00 PM Optional: Night Out at the Ballpark
If you’re staying in Chicago, you have to the option to join us at Guaranteed Rate Field for a night at the ballpark to see the White Sox take on the Dodgers. We’ll stop at ChiSox Grill & Bar for some pregame food and drink, and then walk over to see the game at 7:10 PM. Your ticket is included with registration.